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Financial Services in Australia

ANZ Logo
ANZ overall Effort Score
Black Star 1

51

VS

Black Star 2

53

last Quarter

Sector Effort Score benchmark
Black Star 3

60

VS

Black Star 4

59

last Quarter

Brand analysis

Once again the Customer Effort Index has not been kind for ANZ. The brand’s Overall Effort Score has dropped by -2 wave on wave, meaning ANZ has posted its lowest Overall Effort Score in the Customer Effort Index’s two-year history.

Can a new CEO turn ANZ’s fortunes around? Taking the head role in May – two months earlier than planned – Nuno Matos emphasised commitment to enhancing financial well-being. Will this be enough to increase its performance in Customer Effort in the longer term? 

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Style of Communication
58

vs

59

last quarter

42% say the politeness of their customer service agents is 'excellent'

42% rate the ability to communicate with them in their chosen language (other than English) as ‘excellent’

 
Knowledge & Expertise
53

vs

54

last quarter

41% rate the expertise of the customer service agent as 'excellent'

40% say the way details were clearly explained to them was 'good'

40% rate how well the customer service agent understood their particular problem or question as 'excellent'

 
Valuing the Customer
51

vs

53

last quarter

40% say the way they understood their needs was 'excellent'

37% say the range of solutions or options that were suitable was "good"

51% say they were 'very satisfied' with the outcome of their communication or contact

 
Speed of Resolving Problems
46

vs

48

last quarter

38% rate how they were not left ‘on-hold’ or in a call queuing system for a long time as 'good'

39% rate how they were able to speak to a customer service agent that can help them with their query as 'good'

40% say they made it ‘very easy’ to achieve what they set out to do