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Technology Retail in Australia

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Harvey Norman overall Effort Score
Black Star 1

58

VS

Black Star 2

57

last Quarter

Sector Effort Score benchmark
Black Star 3

56

VS

Black Star 4

55

last Quarter

Brand analysis

Harvey Norman has added +1 to its Overall Effort Score this month.

However, so did Samsung, so the two brands remain deadlocked sharing joint sixth in the Technology Retail in Australia table.

Three of the four pillars remain the same wave on wave for Harvey Norman, but the brand has added +2 to its score in Valuing the Customer.

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Style of Communication
62

vs

62

last quarter

47% say the politeness of their customer service agents is 'excellent'

47% rate the ability to communicate with them in their chosen language (other than English) as 'excellent'

 
Knowledge & Expertise
57

vs

57

last quarter

42% rate the expertise of the customer service agent as 'excellent'

42% rate how well the customer service agent understood their particular problem or question as 'excellent'

 
Valuing the Customer
59

vs

58

last quarter

41% rate this brand as 'excellent' for how they made them feel valued/important as a customer

43% say the way they understood their needs was 'excellent'

57% say they were 'very satisfied' with the outcome of their communication or contact

 
Speed of Resolving Problems
55

vs

55

last quarter

41% rate how easy it was to find the information they wanted on the website/app as 'good'

42% rate how they were able to achieve what they set out to do, or resolve their issue, with the first agent they contacted as "excellent"

44% say they made it ?very easy? to achieve what they set out to do