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Telecommunications in Australia

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TPG overall Effort Score
Black Star 1

47

VS

Black Star 2

45

last Quarter

Sector Effort Score benchmark
Black Star 3

49

VS

Black Star 4

45

last Quarter

Brand analysis

TPG has added +2 points to its Overall Effort Score this wave, but it remains in third for the second consecutive wave – this time sharing the spot with Telstra as it drops from second.

Both brands have been lapped by Windstream, which takes second place.

TPG has had a great quarter all round, improving its scores in all four CEI pillars by +2 each. The TPG team should focus on ensuring details are clearly explained to customers and try to reduce hold times to climb the table higher.

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Style of Communication
57

vs

55

last quarter

43% say the politeness of their customer service agents is 'excellent'

40% rate the ability to communicate with them in their chosen language (other than English) as ‘excellent’

 
Knowledge & Expertise
46

vs

44

last quarter

35% rate the expertise of the customer service agent as 'excellent'

36% say the way details were clearly explained to them was 'good'

38% rate how well the customer service agent understood their particular problem or question as 'good'

 
Undertanding & Valuing the Customer
48

vs

46

last quarter

36% rate this brand as 'good' for how they made them feel valued/important as a customer

36% say the range of solutions or options that were suitable was "excellent"

47% say they were 'very satisfied' with the outcome of their communication or contact

 
Speed Solving the Problem
42

vs

40

last quarter

31% rate how they were not left ‘on-hold’ or in a call queuing system for a long time as 'excellent'

36% rate how they were able to speak to a customer service agent that can help them with their query as 'good'

39% say they made it ‘very easy’ to achieve what they set out to do