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Financial Services in the US

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Chime overall Effort Score
Black Star 1

60

VS

Black Star 2

61

last Quarter

Sector Effort Score benchmark
Black Star 3

63

VS

Black Star 4

63

last Quarter

Brand analysis

Chime retains its position at 10th in the Financial Services in the US table, despite losing -1 point in its Overall Effort Score wave on wave.

Diving into the pillars, three out of four components are also down on their Q1 2025 values. Speed of Resolving Problems, Style of Communication and Valuing the Customer are all down by -1, while Knowledge & Expertise remains flat.

However, Chime is continuing to find new and innovative ways to meet its customers needs. Earlier this year, the bank announced a new tax service that it claims provides an “easier and more rewarding” approach to doing taxes.

Check back in Q3 to see if this services like these help Chime’s scores grow further.

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Style of Communication
61

vs

62

last quarter

51% say the politeness of their customer service agents is 'excellent'

48% rate the ability to communicate with them in their chosen language (other than English) as 'excellent'

 
Knowledge & Expertise
61

vs

61

last quarter

49% rate the expertise of the customer service agent as 'excellent'

46% say the way details were clearly explained to them was 'excellent'

51% rate how well the customer service agent understood their particular problem or question as 'excellent'

 
Valuing the Customer
61

vs

62

last quarter

46% rate this brand as 'excellent' for how they made them feel valued/important as a customer

44% say the range of solutions or options that were suitable was "excellent"

59% say they were 'very satisfied' with the outcome of their communication or contact

 
Speed of Resolving Problems
58

vs

59

last quarter

45% rate how easy it was to find the information they wanted on the website/app as 'excellent'

46% rate how quickly they were able to achieve they they set out to do, or resolve their issue as 'excellent'

46% rate how they were able to speak to a customer service agent that can help them with their query as 'excellent'