Brand analysis
Frontier is posting impressive results in Q2 2025, adding +4 points to its Overall Effort Score, overtaking Comcast to rank 10th in the Telecommunications in the US table.
The brand is recording wave-on-wave growth in all four competent pillars. Knowledge & Expertise is the most dramatic, up +5 on Q1 2025, while Valuing the Customer is up by +4. Speed of Resolving Problems and Style of Communications is up by +2.
Verizon’s acquisition of the brand in September is giving Frontier a boost. In February, the brand announced that its investment in broadband expansion had generated 97,000 new fiber broadband customers in the last quarter of 2024.