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Telecommunications in the US

Spectrum Mobile Logo
Spectrum Mobile (Charter) overall Effort Score
Black Star 1

57

VS

Black Star 2

57

last Quarter

Sector Effort Score benchmark
Black Star 3

54

VS

Black Star 4

53

last Quarter

Brand analysis

Consistency is the name of the game for Spectrum as the brand posts the same Overall Effort Score (57) one again for the fourth consecutive quarter.

The company remains at fifth in the Telecommunications in the US table, but with Optimum just one point below – with growth momentum behind it – this could change next wave. 

Minor changes wave on wave are seen for Spectrum in the component pillars.

Speed of Resolving Problems, Valuing the Customer and Style of Communication are all down by -1, while Knowledge & Expertise remains unchanged vs Q1 2025.

In February, the brand announced that it had reached the 10 million mobile line milestone, an impressive feat for just seven years in the market.

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Style of Communication
63

vs

64

last quarter

50% say the politeness of their customer service agents is 'excellent'

49% rate the ability to communicate with them in their chosen language (other than English) as 'excellent'

 
Knowledge & Expertise
57

vs

57

last quarter

44% rate the expertise of the customer service agent as 'excellent'

47% rate how well the customer service agent understood their particular problem or question as 'excellent'

 
Valuing the Customer
55

vs

56

last quarter

41% rate this brand as 'excellent' for how they made them feel valued/important as a customer

43% say the way they understood their needs was 'excellent'

40% say the range of solutions or options that were suitable was "excellent"

 
Speed of Resolving Problems
54

vs

55

last quarter

39% rate how easy it was to find the information they wanted on the website/app as 'excellent'

45% rate how they were able to speak to a customer service agent that can help them with their query as 'excellent'

48% say they made it ?very easy? to achieve what they set out to do