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Technology Retail in the US

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Amazon overall Effort Score
Black Star 1

62

VS

Black Star 2

63

last Quarter

Sector Effort Score benchmark
Black Star 3

60

VS

Black Star 4

60

last Quarter

Brand analysis

Things are getting tight at the top of the Technology Retail in the US table.

Three brands are all joint second, with Amazon, Samsung and Best Buy all on 62.

Amazon has recorded a -1 drop in its Overall Effort Score wave on wave, driven by declines in three of our four component pillars. Speed of Resolving Problems remains flat, while Style of Communication, Knowledge & Expertise and Valuing the Customer have all dropped by -1.

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Style of Communication
66

vs

67

last quarter

52% say the politeness of their customer service agents is 'excellent'

51% rate the ability to communicate with them in their chosen language (other than English) as 'excellent'

 
Knowledge & Expertise
61

vs

62

last quarter

47% rate the expertise of the customer service agent as 'excellent'

49% rate how well the customer service agent understood their particular problem or question as 'excellent'

 
Valuing the Customer
64

vs

65

last quarter

46% rate this brand as 'excellent' for how they made them feel valued/important as a customer

45% say the range of solutions or options that were suitable was "excellent"

64% say they were 'very satisfied' with the outcome of their communication or contact

 
Speed of Resolving Problems
60

vs

60

last quarter

46% rate how easy it was to find the information they wanted on the website/app as 'excellent'

50% rate how they were able to achieve what they set out to do, or resolve their issue, with the first agent they contacted as "excellent"

48% rate how quickly they were able to achieve they they set out to do, or resolve their issue as 'excellent'